Client
Research
Category
Music Artwork
Year
2014
Project Description
How do you catch the eye of the people in a city like Berlin, with hundreds of new posters of parties every day on every wall, and where everyone is trying to sell it more or less on the same way? Maybe hiding the info and making people to do a research as the concept of the event?
This poster campaign can be explained as an experiment in phenomenology. The first aim of phenomenology is to reawake a sense of wonder about one's enviroment. People are not used to seeing advertisments for which the motive is not totally obvious.


Research
Music Artwork
2014
How do you catch the eye of the people in a city like Berlin, with hundreds of new posters every day on every wall, and where everyone is trying to sell it more or less on the same way? Maybe hiding the info and making people to do a research as the concept of the event?
This poster campaign can be explained as an experiment in phenomenology. The first aim of phenomenology is to reawake a sense of wonder about one's enviroment. People are not used to seeing advertisments for which the motive is not totally obvious.
CLIENT
Research
CATEGORY
Music Artwork
YEAR
2014
PROJECT DESCRIPTION
How do you catch the eye of the people in a city like Berlin, with hundreds of new posters of parties every day on every wall, and where everyone is trying to sell it more or less on the same way? Maybe hiding the info and making people to do a research as the concept of the event?
This poster campaign can be explained as an experiment in phenomenology. The first aim of phenomenology is to reawake a sense of wonder about one's enviroment. People are not used to seeing advertisments for which the motive is not totally obvious.
CLIENT
Research
CATEGORY
Music Artwork
YEAR
2014
PROJECT DESCRIPTION
How do you catch the eye of the people in a city like Berlin, with hundreds of new posters of parties every day on every wall, and where everyone is trying to sell it more or less on the same way? Maybe hiding the info and making people to do a research as the concept of the event?
This poster campaign can be explained as an experiment in phenomenology. The first aim of phenomenology is to reawake a sense of wonder about one's enviroment. People are not used to seeing advertisments for which the motive is not totally obvious.
CLIENT
Research
CATEGORY
Music Artwork
YEAR
2014
PROJECT DESCRIPTION
How do you catch the eye of the people in a city like Berlin, with hundreds of new posters of parties every day on every wall, and where everyone is trying to sell it more or less on the same way? Maybe hiding the info and making people to do a research as the concept of the event?
This poster campaign can be explained as an experiment in phenomenology. The first aim of phenomenology is to reawake a sense of wonder about one's enviroment. People are not used to seeing advertisments for which the motive is not totally obvious.
How do you catch the eye of the people in a city like Berlin, with hundreds of new posters of parties every day on every wall, and where everyone is trying to sell it more or less on the same way? Maybe hiding the info and making people to do a research as the concept of the event?
This poster campaign can be explained as an experiment in phenomenology. The first aim of phenomenology is to reawake a sense of wonder about one's enviroment. People are not used to seeing advertisments for which the motive is not totally obvious.
CLIENT Research YEAR 2014 CATEGORY Music Artwork
How do you catch the eye of the people in a city like Berlin, with hundreds of new posters of parties every day on every wall, and where everyone is trying to sell it more or less on the same way? Maybe hiding the info and making people to do a research as the concept of the event?
This poster campaign can be explained as an experiment in phenomenology. The first aim of phenomenology is to reawake a sense of wonder about one's enviroment. People are not used to seeing advertisments for which the motive is not totally obvious.
CLIENT Research YEAR 2014 CATEGORY Music Artwork


















CLIENT
Research
CATEGORY
Music Artwork
YEAR
2014
PROJECT DESCRIPTION
How do you catch the eye of the people in a city like Berlin, with hundreds of new posters of parties every day on every wall, and where everyone is trying to sell it more or less on the same way? Maybe hiding the info and making people to do a research as the concept of the event?
This poster campaign can be explained as an experiment in phenomenology. The first aim of phenomenology is to reawake a sense of wonder about one's enviroment. People are not used to seeing advertisments for which the motive is not totally obvious.